Brazil's Theme Parks Apps Performance in Q4 2020

In the fourth quarter of 2020, Brazil's theme park enthusiasts engaged with their favorite apps, showing varying trends in downloads and weekly active users. The data, provided by Sensor Tower, offers a glimpse into the performance of these entertainment applications on a unified platform.

My Disney Experience, published by Disney, saw a peak in downloads reaching 10 thousand in mid-November, with weekly active users hitting 9 thousand in the same period. While downloads fluctuated, ending the quarter at 900, weekly active users remained above 1 thousand throughout.

NBCUniversal Media, LLC's Universal Orlando Resort™ experienced consistent download numbers, hovering around 100 per week, and maintained a stable base of weekly active users, ending the quarter with over 1 thousand.

Another Disney app, Disneyland®, showed a surge in downloads to 600 in mid-November but generally stayed below 100. Active users remained engaged with figures above 1 thousand, peaking at nearly 2 thousand in October.

Despite not generating revenue, Play Disney Parks saw downloads spike to over 500 in mid-November while active users reached over 500 in the same timeframe. The app closed the quarter with downloads at 100 and active users at 100.

Lastly, Universal Studios Hollywood™ managed to keep its download count around 50 per week and its active users above 1 thousand, demonstrating a consistent user base.

For more insights into the performance of theme park apps and other categories, Sensor Tower's comprehensive data provides an in-depth look at app trends and user engagement.